ISLAMABAD: The state-run channel, Pakistan Television (PTV) has reportedly earned a huge profit of Rs 42 million from the broadcast of the Turkish series, Dirilis Ertugrul.
According to reports by fashion magazine Diva, PTV has earned immense profits from its telecast in Urdu dubbing. The state-run television had telecast the show on the recommendations of Prime Minister Imran Khan. The show began its broadcast in April-May this year that coincided with the covid-19 lockdown in the country.
Dirilis Ertugrul had shattered popularity records in Pakistan. The serial proved to be a huge success for PTV with the broadcast of its first episode. As per the statistics shared by PTV, Ertugrul Ghazi trended atop on Pakistan’s social media.
The first episode of Ertugrul Ghazi had received 318,000 views and still counting. Moreover, PTV Home had registered an exponential rise in its viewership and subscription on YouTube. PTV said 40,000 new subscribers have subscribed to PTV’s YouTube channel in a day.
The series had surpassed 10 million followers on its Urdu YouTube channel, TRT Ertugrul by PTV, reported Director of Digital Content and Strategy, Riyaad Minty, in November.
A YouTube channel was launched in mid-April specifically for the series has nearly 8.5 million subscribers while the views of the channel climbed to over 1.3 billion by mid-September.
