‘Squid Game’ to create almost $900 million for Netflix

The new Netflix original series from South Korea portrays the game of life as the product of the over-competitive society we live in (CNN Philippine)

Netflix’s highly anticipated series titled ‘Squid Game’ has become a dollar-making machine as the cost of the series was Rs 3.5 billion and now it is estimated that series’ revenue will go up to over Rs 1.5 trillion.

According to the report, 132 million people watched the squid game for at least two minutes in the first 23 days. It broke the record for the British drama ‘Bridgeton’ which was streamed by 82 million accounts in 28 days of airing.

Filmed in South Korea, the series consists of nine episodes. In this thrilling drama series, children are fed games by luring debt-ridden people to win 45.6 billion (80. 38 million) and the loser is shot. The series has become the world’s number one series on Netflix.

According to Netflix, 89 percent of people who started the show watched more than one episode of Squid Game. And 66 percent of viewers watched the entire series in the first 23 days. Squid game is also number one on Netflix in the United States.

Read more: Disturbing but worth binge-watching: Everything you need to know about ‘Squid Game’

“Squid Game” stands out both for its popularity, and its relatively low cost. The South Korean show, about indebted people in a deadly contest for a cash prize, generated $891.1 million in impact value, a metric the company uses to assess the performance from individual shows.

The show cost just $21.4 million to produce — about $2.4 million an episode. Those figures are just for the first season, and stem from a document that details Netflix’s performance metrics for the show.



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