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SAN FRANCISCO: Facebook has created a new unit devoted to financial services for payment systems on its platform.
The new group, called Facebook Financial, will be headed by e-commerce veteran David Marcus, who was a president at PayPal before joining the leading social network six years ago.
Marcus is one of the creators of Facebook’s digital money network Libra, and heads the team building a Novi digital wallet tailored for the currency.
The Novi wallet promises to give Facebook opportunities to build financial services into its offerings, offer to expand its own commerce and let more small businesses buy ads on the social network.
Facebook Financial will handle management and strategy for all payments and money services across the company’s platform.
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