SAN FRANCISCO: The social networking app Instagram has announced to test hiding ‘likes’ feature at the image and photo-sharing social network in different countries.
Instagram chief Adam Mosseri said, “Heads up! We have been testing making likes private on Instagram in a number of countries this year,” Mosseri said in a tweet.
Heads up! We’ve been testing making likes private on Instagram in a number of countries this year. We’re expanding those tests to include a small portion of people in the US next week. Looking forward to the feedback!
— Adam Mosseri (@mosseri) November 9, 2019
He added, “We are expanding those tests to include a small portion of people in the US next week.”
In September, Instagram’s co-founder Facebook confirmed that it was dabbling with no longer making a public display of how many “likes” are racked up by posts.
Also read: Facebook launches new company logo, corporate branding
Such a change could ease the pressure to win approval with images, videos or comments and, instead, get people to simply focus on what is in the posts.
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