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Apple Inc (AAPL.O) is raising the subscription prices of Apple TV+ and Apple News+, according to its website.
The price of Apple TV+ was increased to $9.99 per month from $6.99 per month, while the price of Apple News+ was increased to $12.99 per month from $9.99, a month earlier.
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Apple last raised the price of Apple TV+ about year ago, tacking on two dollars from its initial launch price of $4.99 to $6.99 a month. The service had been among the less expensive.
Apple TV+ original titles includes Ted Lasso, The Morning Show and Severance along with the 2022 Oscar Best Picture-winner Coda and live sports programming with MLB Friday Night Baseball and Major Leage Soccer. Parent Apple doesn’t reveal subscriber data or break out information for any of its streaming platforms.
They’re part of Apple’s Services division, which posted over $21 billion in revenue last quarter, and often gets a shout out on earnings calls by Apple CEO Tim Cook.