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Karachi : The FrieslandCampina Institute was officially launched in Pakistan by Kashan Hasan, Managing Director of FrieslandCampina Engro Pakistan Limited (FCEPL).
The marks a significant milestone in advancing healthcare professionals’ education and nutritional awareness across the region. The Institute in Pakistan aims to equip local healthcare professionals with essential tools and knowledge, particularly about the nutritional value of dairy, enabling them to improve health outcomes across communities.
Kashan Hasan, Managing Director of FrieslandCampina Engro Pakistan, highlighted the Institute’s commitment: “The FrieslandCampina Institute maintains high standards of quality and credibility, ensuring that the information provided is reliable and useful.”
He also emphasized: “While we ensure that the institute is a credible and trusted science-based engagement platform for healthcare professionals, we also ensure that it is 100% independent without being influenced from brands.”
During the launch, the FrieslandCampina Institute formalized its commitment to Pakistan’s healthcare sector through the signing of MoUs with the Pakistan Medical Association (PMA) and the Pakistan Nutrition and Dietetic Society (PNDS). These agreements underscore a shared goal of improving health outcomes and expanding the reach of nutritional education across Pakistan. The collaborations will facilitate a broad range of initiatives aimed at equipping healthcare professionals with the latest in nutritional science and practical health strategies.
The launch event highlighted the importance of collaborative efforts to enhance the healthcare and nutritional awareness in Pakistan. The FrieslandCampina Institute is poised to become a cornerstone for healthcare professionals seeking to expand their knowledge and improve health outcomes across communities.
About FCEPL:
FriesladCampina Engro Pakistan Limited is a Pakistani dairy company and a subsidiary of the Dutch multinational corporative Royal FrieslandCampina. The Company launched as Engro Foods in 2005 with its first production facility in Sukkur, Pakistan and the introduction of their flagship UHT milk brand: Olper’s. Engro Foods then entered a strategic partnership with Royal FrieslandCampina of Netherlands in 2016. The company is an advocate of the environment, gender equality, no poverty and zero hunger. With two production facilities, in Sukkur and Sahiwal, a dairy farm in Nara, over 1,300 milk collection centers and a resource network encompassing thousands of individuals, their expansive and robust footprint ensures a sustainable, efficient supply chain, knowledgeable farmers and empowered communities.