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Hareem Farooq introduces woman-led fragrance brand

MM News Staff by MM News Staff
November 29, 2023

Hareem Farooq has introduced her perfume brand in Pakistan which pays homage to her personality.

The unveiling of her collaboration with Hemani occurred at the Imtiaz Supermarket in Karachi after an exclusive meet and greet took place in which Hareem passionately spoke about her latest project.

 
 
 
 
 
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A post shared by Irfanistan ???? (@irfanistan)

For the occasion, Hareem wore a green dress. In a clip shared on Instagram, Hareem promoted her perfume and interacted with customers.

Hareem Farooq hits back at trolls over copying caption of SRK
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During the promotion of her fragrance line, Hareem was asked about her favourite scent and she revealed the two she liked the most were Faith and Luv. 

Hareem Farooq said she has had to power through her career as there were times when she felt the urge to ‘give up’. Farooq, who is promptly known for her work in ‘Diyar-e-Dil’ is the first female celebrity to host Pakistan Super League.

Earlier in an interview, Farooq mentioned her tenacity and struggles, stressing that as a woman she was not going to let anything stop her. Speaking candidly about her life and struggles, Farooq, referring to her “privileged background”, said that she refused her father’s offer to send her abroad to pursue higher studies.

“I said no. I am going to go through my struggles alone,” said Farooq adding, “I am going to make a name for myself. I am going to make you proud.”

Recalling her move to Karachi with no ‘industry connections’, friends, or family, Farooq said she lived in a small apartment with no running water or electricity. “I have even showered on sets secretly,” she recalled.

“As a woman I wasn’t going to let anything stop me. No matter how privileged or underprivileged you are, you make your own destiny,” she said.

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