In connection with Pakistan’s diamond jubilee, the “Brand Pakistan” campaign was launched in London and beautiful pictures were displayed on the famous red buses.
According to the details, an advertising campaign has been started on the famous red buses of the British capital in collaboration with the Pakistan High Commission London and the real estate agency ‘One Homes’, which will continue for two weeks.
To mark the country’s silver jubilee, at least 100 double-deckers iconic buses are adorned with the posters of Pakistan famous monuments and tourist attractions.
The buses would also exhibit Pakistan’s multicultural society, its history, and economic activities during the campaign.
The buses will also display the spectacular image of historic Badshahi Mosque, Pakistan Monument, world’s second-highest peak K2, Pakistan Pavilion at Dubai Expo, and three Football World Cup footballs made in Pakistan.
During the campaign the traditional double-deckers buses would ply in Oxford street, Edgware street, Piccadilly Circus and famous Harrods store, it is believed that more than one million would view these displays over the course of the campaign.
Commenting on the campaign, High Commissioner Moazzam Ahmad Khan thanked Mr. Aqib Hassan of ONE HOMES for his support and collaboration with the High Commission in launching the campaign in London.
He hoped that the Brand Pakistan campaign would help promote the image of Pakistan through its tourism potential, ancient history, cultural diversity, and economic promise for the world at large.