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Famous Pakistani singer Atif Aslam has launched his own music show named “Borderless World”, terming it as a platform for musicians around the world.
Sharing the news on Instagram, The ‘Doori’ singer said “Borderless World is more than just a music show. It’s a platform to bring together artists, sounds, and stories from around the globe.”
“Giving back to the industry and to all of you, who have been my biggest support through every step of this journey,” Atif said regarding the upcoming program.
He added, “Get ready for brand new music, epic music videos, that will bring a fresh wave to the music scene. I can’t wait for you all to experience this with me!” During a YouTube live session — which saw overwhelming traffic, causing the video to freeze at times — Aslam shared his inspiration behind the project.
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He said that the idea for Borderless World began more than a year ago because he wanted to get back to his origins and make something very intimate. With breathtaking global settings, the program-cum-platform promises to be a fusion of original music, well-known covers, and memorable collaborations.
A collection of around ten songs with music videos filmed in stunning locales across the globe are in store for fans. The first release is a song filmed in New Zealand. It’s interesting to note that none of the videos was filmed in Pakistan.