Pakistani developers saw a huge improvement in their ranks for app downloads as apps developed in the South Asian country downloaded four billion times globally in 2022, Google said on Thursday.
Google said on Thursday that the South Asian country jumped to 16th spot in 2023 from 27th in 2018 in terms of app downloads coincided with surge in IT exports of Pakistan.
Pakistan’s IT exports during the first half of the current fiscal year (FY23) increased by two percent to $1.3 billion, contributing 38% to the overall services’ export, according to research by Arif Habib, a leading Pakistani securities brokerage, investment banking and research firm.
In 2022, 65 apps from 24 Pakistani developers reached the top 10 rankings in the gaming and apps verticals on both Play Store and App Store, according to Google.
Google said it recently held the “first and the biggest” offline apps and games-related event in Pakistan’s eastern city of Lahore, bringing together more than 500 developers and industry leaders to learn about scaling up Pakistani apps and games globally.